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Articles - They Really Work
Several years ago I began an online business.
At the time, the field I was entering was not all that crowded, search engine algorithms were much easier to manipulate, and links from relevent sites were not too tough to come by.
In short - if...
Can You Really Use Articles To Build Your List?
Getting customers to your site should always be ranked as high
as the importance of the quality and the excellence of the
product and the services you provide. They should go hand in
hand in providing your customers the satisfaction they get...
How to Get Traffic to your Web Site with Articles
It's not my intention to give you a 5 or 10 step plan to get
traffic to your web site. But I do want to talk to you about one
of the best traffic generating systems that exists.
Posting your Articles to Article Directories.
And it's...
Why Ezine Articles Make Me Dance
I wrote my first ezine article in December 2001. I titled it 'The Power of Online Friendship'. It was five paragraphs long and contained 3 typos. I used it to promote 'The Free Promotion Tips Ezine', an ezine of mine that has long since faded into...
Writing Articles For Fun And Profit
Writing articles is possibly the best way to generated free traffic to your site. A short article, submitted to a few places, creates permanent streams of traffic. Here are some of the ways articles bring traffic to your website: 1. Click-throughs...
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How To Boost Your Affiliate Sales With Free Articles
Free Articles continue to be one of the most effective ways of quickly generating traffic and sales, without paying for advertising.
But how can you use free articles to promote an affiliate link? Putting your affiliate link in your Resource Box is not going to work, for a number of reasons:
- people can easily remove your affiliate ID and just visit the main website of the affiliate program (you get no commission)
- an affiliate link makes you look like just another beginner, instead of an expert with something unique to offer
So how do you use articles to promote affiliate products? Here are some strategies:
(1) Turn your website into a 'Marketing Resources Directory'
On your website display book covers and provide brief reviews for a range of eBooks or software that deal with web marketing.
You could divide your directory into categories: Web Marketing (general), Affiliate Programs, Search Engine Positioning, Email Marketing, Copywriting, Ezine Publishing, etc.
In your Resource Box at the bottom of your article you could say: John Doe shows webmasters how to succeed in online business. Visit his collection of marketing resources at: http://www.yourdomain.com
(2) Write a Free Report
Write a free report on web marketing and turn it into an exe format free eBook.
Your free report might have 5 or 6 chapters, each chapter dealing with a different aspect of web marketing (Affiliate Programs, Search Engine Positioning, Email Marketing, Copywriting,
Ezine Publishing etc).
In each chapter you would include recommendations (and your affiliate link) for eBooks or software that deal with that topic.
Your Resource Box could say: John Doe shows webmasters how to succeed in online business. Download his free report, 'Web Marketing In 5 Easy Steps': http://www.yourdomain.com/free_report.html
(3) Customize the affiliate links in Free eBooks
Most web marketers produce free or trial versions of their eBooks, and in many cases the order links in these free eBooks can be customized with your affiliate link.
You could build a directory of these free eBooks, each customized with your affiliate link.
The Resource Box at the bottom of your article might read: John Doe shows webmasters how to succeed in online business. Visit his collection of free eBooks today: http://www.yourdomain.com
(4) Use your Resource Box to get new subscribers to your Newsletter and then promote your affiliate programs in your Newsletter.
This is the strategy most people use. But promoting your affiliate links in a weekly Newsletter is a subtle art - the best way to learn is to join the Newsletters of marketers who specialize in this and study their techniques.
(c) 2002 by Michael Southon
About the Author
Michael Southon has been writing for the Internet for over 3 years. He has shown hundreds of webmasters how to use this simple technique to get massive free publicity and dramatically increase traffic and sales. Click here to find out more: http://www.ezine-writer.com
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